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Students snap photos of school and sport related objects such as trophy cases to win points for the school and get closer in the race to become 'undeniable.'

By John Loop, BubbleLife Intern

“Finding Undeniable” should be no problem for Under Armour in its search for the loudest, proudest high school sports fan base in the country. Once the company sees the immense amount of spirit Coppell High School routinely demonstrates on the court, the gridiron and the diamond, CHS will hopefully be a unanimous choice for the “undeniable” contest.

As for the Finding Undeniable competition’s purpose and procedures, senior KCBY sports director Cassidy Pickrell explains it in her own words.

"It is a multimedia (picture and video) contest that wins points for our school," Pickrell said. "The points are awarded after 'supporters' complete challenges, which could range from capturing video of the mascot doing some silly thing at a pep rally to snapping a photo of a big play at a football game."

The contest began in early November, and the preliminary round will finish on Nov. 20. Under Armour will select the top eight schools (top four point getters and four wild card picks), who will then battle each other in a head-to-head tourney with each round lasting one week.

CHS is, as of today, ranked No. 16 on the leaderboard — the highest of any school in Texas.

If CHS wins the contest, Pickrell can also call her team a direct beneficiary. The senior is a captain of the varsity Cowgirl volleyball team.

The winning school, to be announced on Jan. 4 at the Under Armour All-America Game, will be gifted over $140 thousand in uniforms, equipment, and accessories to dress its top-flight athletes.

Though the uniforms would not be worn until next year, Pickrell knows it is a chance to show off.

“We already got the Nike uniforms after the Pearland tournament at the beginning of the season, so it would be cool for the team next year to have both,” Pickrell said.

CHS’s own student section is giving its opponents in the Finding Undeniable competition a run for their money. The wave of passionate, committed fans stands above the rest when it comes to supporting all levels of Cowboy and Cowgirl sports.

The student section plays a huge part in “raising the roof” on game nights. Senior Coleman Armes, one of several vocal leaders among the school’s faithful, has a strong belief that the fans have contributed to many of the teams’ accomplishments.

“There is such a strong support system here in our athletics programs,” Armes said. “I think that is a large part of the reason that our teams are doing so well.”

With the Cowgirls deep in the hunt for a second straight Class 5A state title and the 10-0 Cowboys marching into Cowboys Stadium on Saturday morning for their first playoff game against Irving MacArthur, Armes knows that bigger things are on the horizon.

“It looks like we could have one of the most successful years in the history of Coppell (sports),” Armes said. “They are not only good teams, but the teams have good people who have represented Coppell well.”

Sign up to be a supporter using Facebook by going to www.findingundeniable.com.